Posted:
5
Apr
Event Date :
5 May 2016
Venue :
Citizens Advice Room, Totnes
Description :
Marketing Masterclass (Totnes)
5th May 2016 at Citizens Advice Room, Totnes 9.30am to 4pm (please not lunch is not provided).
Delivered by DeVA Partner, South Hams CVS, delegates will gain background knowledge on promotional and consumer trends and the skills to develop an outline plan of priorities, tools and targets to achieve organisational aims.
Key elements:
- An introduction to the market place – consumer behaviour in the 21st century
- Knowing your customers - segmentation
- A sense check – is everything else working (service quality, pricing, access to services, staff training etc)?
- Setting promotional objectives
- Selecting your promotional tools
- Tips for: PR, Print, Social media, Websites, Paid media, Creating messages that sell
- Measuring performance – has it worked?
If you are interested in booking onto this course please call 01803 862266 or e-mail cvs@southhamscvs.org.uk for a booking form.